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Branding : in five and a half steps / Michael Johnson.
Author
Johnson, Michael.
Published
London : Thames & Hudson, 2018.
Call Number
658.827 J68B 2018
Location
Songkhla
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Designing brand identity : an essential guide for the whole branding team / Alina Wheeler.
Author
Wheeler, Alina.
Published
Hoboken, N.J. : John Wiley & Sons, c2009.
Call Number
658.827 W562D 2009
Location
Songkhla
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Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer, and Kim Bartel Sheehan.
Author
Kelley, Larry D.,
Published
New York, NY : Routledge, c2015.
Call Number
659.111 K29A 2015
Location
Songkhla
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Branding and product design : an integrated perspective / by Monika Hestad.
Author
Hestad, Monika.
Published
Burlington, VT : Gower, c2013.
Call Number
658.827 H588B 2013
Location
Songkhla
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The cult of the luxury brand : inside Asia's love affair with luxury / Radha Chadha & Paul Husband.
Author
Chadha, Radha.
Published
London : Nicholas Brealey International, c2015.
Call Number
306.34 C432C 2015
Location
Songkhla
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Brand management : co-creating meaningful brands / Michael Beverland.
Author
Beverland, Michael.
Published
London : SAGE, 2018.
Call Number
658.827 B571B 2018
Location
Songkhla
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Creative advertising : an introduction / Miriam Sorrentino.
Author
Sorrentino, Miriam.
Published
London : Laurence King Publishing, 2014.
Call Number
659.1 S714C 2014
Location
Songkhla
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Integrated marketing communications : an strategic brand perspective / Daniel Felipe, Cuervo Castellanos.
Author
Felipe, Daniel.
Published
Saarbrucken, Germany : Scholars' Press , c2016.
Call Number
658.827 F315I 2016
Location
Songkhla
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Private label : turning the retail brand threat into your biggest opportunity / Keith Lincoln and Lars Thomassen.
Author
Lincoln, Keith.
Published
London : Kogan Page, 2009.
Call Number
658.827 L737P 2009
Location
Songkhla
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Tokyo branding now : cutting-edge identity design from Japan / [editor, Yoshihiro Urata ; translator, Lena Morita, Imai Office ; photographers, Katsuyuki Kihara, Masaki Otani].
Published
Tokyo : Graphic-sha Pub., c2009.
Call Number
741.60952 T646 2009
Location
Songkhla
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Achieving Brand Loyalty in China through After-Sales Services : With a Particular Focus on the Influences of Cultural Determinants.
Author
Frass, Alexander.
Published
Wiesbaden : Springer Fachmedien Wiesbaden, c2016.
Call Number
658 F843A 2016
Location
Songkhla
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